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KI'S NEW SELA™ LOUNGE COLLECTION OFFERS COMFORTABLE, DURABLE, FUNCTIONAL SEATING FOR INFORMAL LEARNING SPACES
FOR IMMEDIATE RELEASE
June 12, 2009
GREEN BAY, WI. – For today’s wired students, learning can happen anywhere, anytime. That’s why informal learning spaces increasingly appear in hallways, libraries, lounges, and other non-classroom settings on college campuses.
KI’s new Sela™ Lounge Collection offers a comfortable, durable and functional solution to encourage learning outside of the classroom. The collection, which combines style and affordability, is displayed in KI’s showroom, space #1181 at NeoCon® World’s Trade Fair 2009.
The Sela Lounge Collection was developed in response to a need for college and university lounge seating solutions that encourage non-traditional seating styles. Most colleges provide lounge furniture in many areas of campuses in hopes that students will engage in collaboration and learning outside of the classroom. Traditional lounge solutions developed for more formal business settings or even residential grade products are typically used to address this need. As a market leader in education solutions, KI recognized an opportunity to address students’ desire for a product that is comfortable, adaptable and stylish and also fits within an administration’s budget. Sela gives students the freedom to work, rest or actively engage with others comfortably, extending learning beyond the classroom.
Chairs in the Sela Lounge Collection feature a relaxed posture and larger size to meet these preferences. The reclined seat and back offer extra comfort and give students the option to sit sideways. The inside angles of the chair contribute to its wider dimension without adding overall width, enabling a range of sitting postures and room for a variety of activities, including writing and drawing. The Sela Lounge Collection also includes a tablet arm option for laptops or other accessories.
“The shift in recent years toward creating flexible learning spaces has now expanded beyond the classroom and into nearly all areas of campus life,” said Shawn Green, vice president of product marketing, KI. “Sela Lounge furniture gives students a comfortable place to congregate, rest or work at a price point that fits within most education budgets.”
The Sela Lounge Collection’s residential style welcomes and envelops students. Its look is reminiscent of furnishings of a coffee shop or bookstore, yet transitional enough to complement many types of library, lounge or classroom interiors.
KI manufactures innovative furniture and wall system solutions for education, healthcare, government and corporate markets. The employee-owned company is headquartered in Green Bay, Wis. and operates sales offices and manufacturing facilities in the United States, Canada, Latin America, Europe and Asia. KI tailors products and service solutions to the specific needs of each customer through its unique design and manufacturing philosophy. For more information, visit www.kieducation.com.
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FOR MORE INFORMATION
Contact: Christina Sorbello
Eric Mower and Associates
315-413-4283
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